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Coca-Cola Sign San Pedro Sula

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Landmark
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Coca-Cola Sign San Pedro Sula (Honduras)

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The Coca-Cola Sign in San Pedro Sula is a prominent landmark situated on the slopes of the Merendón mountain range. Erected in 1970, this massive structure measures 73 meters in length and 25 meters in height, making it one of the largest advertising signs in Central America. Beyond its commercial origins, the site has evolved into the city's most popular destination for hiking and outdoor fitness activities. The steep trail leading up to the sign is frequented daily by locals seeking both exercise and a natural escape from the urban environment. From the vantage point at the sign's base, visitors are treated to an expansive panoramic view of the Sula Valley and the industrial heart of Honduras. The illuminated letters serve as a constant visual reference point for the city's residents during the night hours.

Best time to visit & climate

The most pleasant time to visit is Jan–Mar.

JanFebMarAprMayJunJulAugSepOctNovDec
Avg °C222324262726262626252323
Rain mm111836444105170158153179187174118

📋 Practical info

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Visiting
The Coca-Cola sign is visible from various viewpoints around the city. The best view is from the Merendón mountains, accessible on foot or by car.
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Typical hours
The sign, as a permanent advertisement, is visible at any time. It is lit at night, but the mountain’s opening hours (e.g., as a park) may be restricted.
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Photography
Photography is unrestricted as it is a public sign. Sunset provides a great backdrop for impressive shots.
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Time needed
Viewing the sign itself takes only a few minutes. However, factor in a hike up Merendón mountain, which can add 1-2 hours.
Combine with
The sign overlooks San Pedro Sula - combine the visit with a city walk. The Cusuco National Park is nearby.
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Getting there
Best reached by car or taxi; a winding road leads up. Alternatively, hike from the city outskirts on trails.
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Insider tip
Arrive in the late afternoon to see the sign in changing light and then lit up. Bring water as the climb can be tiring.

Geography

Coordinates
15.48800, -88.04100

Facts

  • Built in 1970 on the Merendón hillside
  • Total length of the sign is 73 meters
  • The letters stand 25 meters tall
  • The hiking trail covers approximately 2.5 kilometers
  • Located at an elevation of about 500 meters
  • Major hub for daily outdoor exercise in the city

Explore nearby

Notable places around

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Sights in the town Coca-Cola Sign San Pedro Sula (3)

San Pedro Sula Mosque📍 landmark

The San Pedro Sula Mosque serves the Muslim community of the city as a prayer house.

San Pedro Sula📍 landmark

San Pedro Sula is a major city in northwestern Honduras, an economic hub.

Maguen David Synagogue📍 landmark

Maguen David Synagogue is the Jewish place of worship in San Pedro Sula.

Sights nearby

Frequently asked questions

What is the Coca-Cola sign?
An iconic landmark on a hill above San Pedro Sula, similar to the Hollywood sign.
How difficult is the climb?
It is a popular hiking trail; the climb takes about 30 to 45 minutes.
Is there a lookout point?
Yes, from the top you have a spectacular view over the entire city.
When should you do the hike?
Early morning or late afternoon to avoid the midday heat.
Is the trail lit?
No, there is no lighting; only hike during daylight hours.
Coca-Cola Sign San Pedro Sula: where is it located?
Coca-Cola Sign San Pedro Sula is located in Honduras.
Coca-Cola Sign San Pedro Sula: what is there to see?
Highlights include San Pedro Sula Mosque, San Pedro Sula, Maguen David Synagogue.
Coca-Cola Sign San Pedro Sula: when is the best time to visit?
The most pleasant time to visit is Jan, Mar.
Coca-Cola Sign San Pedro Sula: why is it worth visiting?
The Coca-Cola Sign in San Pedro Sula is a prominent landmark situated on the slopes of the Merendón mountain range.
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